
Why SMEs Choose a Business Finance Broker Over Going Direct.
Oct 23
5 min read
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Running a business is hard, so getting business finance shouldn’t be.
For many small and medium-sized businesses (SMEs), securing the right funding can feel like a full-time job. Whether you need to improve cash flow, invest in equipment, or fund expansion, finding the right business loan is often the difference between steady growth and missed opportunity.
But here’s the reality: the UK finance market is crowded, complex, and confusing. Traditional banks have tightened their lending criteria, and there are now hundreds of alternative business funding options available, each with its own terms and processes. And to throw an extra spanner in the works, their criteria are always changing!
One of the biggest reasons why business owners may choose to go direct is because of the belief that they save on fees. However, as Prospera Funding doesn't charge any broker fees, the majority of the time, it makes no difference in fees whether borrowers go direct or through us.
That’s exactly why so many UK SMEs are turning to business finance brokers like Prospera Funding. In this blog, we will uncover some of the other main reasons why.
1. Access to 95% of UK Lenders

When you approach a lender directly, you’re limited to their products and risk rejection if you don’t meet their criteria. Their criteria are constantly changing in line with the economy, and their risk appetite will fluctuate from time to time.
By working with a commercial finance broker, you gain access to the entire market. At Prospera Funding, we work with over 95% of UK lenders and have in-depth financial market expertise, meaning you’re far more likely to secure the best business loan for your situation, especially if we have longstanding business relationships with all our lenders.
Whether you’re after asset finance, invoice finance, or an unsecured business loan, we match your business with lenders who truly understand your sector.
2. Save Time and Avoid the Stress By Using A Business Finance Broker

Let’s face it, running an SME is demanding enough without spending hours comparing
lenders and completing endless application forms.
A broker acts as your dedicated finance partner, doing all the heavy lifting for you. At Prospera Funding, we handle everything from lender comparisons to documentation, freeing you to focus on running and growing your business.
Think of us as your personal business loan concierge. Fast, efficient, and on your side. We handle the whole process for you, from enquiry, underwriting, applications, negotiations, documentation, and funds in your account.
3. Protect Your Credit Score

Many business owners don’t realise that applying to multiple lenders directly can damage their credit score. Each application triggers a check, which can make future approvals harder.
At Prospera Funding, we safeguard your credit through our business finance expertise. We’ll then approach only the most suitable lenders for your business, ensuring you maintain a strong credit profile while exploring your finance options.
This way, any unnecessary credit searches are avoided, and you're given the answers you're looking for at the beginning of the process, which also saves time and effort.
4. Expert knowledge and Market Insight

The difference between a “good” and a “great” funding deal often comes down to insider knowledge and market expertise.
We don’t just connect you to lenders; we explain your options clearly, helping you understand the pros and cons of each product type and lender, from small business loans to alternative finance solutions.
Because we’re not tied to any single lender, our service is transparent and unbiased. Our goal is simple: to help your business secure funding that supports long-term success.
5. Tailored Funding for Every Type of SME

No two businesses are alike. A construction firm waiting on 120-day invoice payments has different needs from a retail startup expanding online.
That’s why brokers like Prospera Funding focus on tailored SME finance solutions for each business. We look beyond the numbers to understand your goals and find the most flexible and competitive way to fund them.
We can arrange:
Invoice finance: unlock cash tied up in unpaid invoices.
Asset finance: spread the cost of equipment or vehicles.
Unsecured business loans: for fast access to working capital.
Merchant cash advances: flexible repayments based on card sales.
Credit facilities or overdraft alternatives: Flexible facilities that you can dip into and out of as and when you need to in the background.
Property finance: Commercial mortgages for purchases or B2L refinancing, bridging and development finance.
Business credit cards: Competitive rates and rewards every time you spend.
It’s all about matching your business with the right funding solution, not forcing you into a one-size-fits-all product.
6. Fast, Flexible, and Hassle-Free Funding

In business, timing is everything. When an opportunity comes along, you can’t wait weeks for a decision.
Because we already have strong relationships with lenders, we can often secure business funding within days. Our lenders know and trust us, so applications move faster, and you get decisions quickly.
That speed can make the difference between growth and stagnation.
7. Aftercare and Ongoing Support

What makes Prospera Funding stand out is our aftercare service.
Unlike many brokers who disappear once funding is complete, we stay in touch to make sure your facility continues to meet your needs. If better terms or new products become available, we’ll let you know, helping you continually improve your financial position for your business.
We believe in long-term partnerships, not one-off transactions.
The Bottom Line: More Choice, Less Risk, Better Outcomes
Choosing to go through a broker isn’t just about convenience; it’s about confidence. You’ll have a trusted partner ensuring you:
Access more lenders
Get the most competitive terms
Protect your credit score
Save valuable time
Receive transparent, unbiased and expert service
At Prospera Funding, we make business finance simple, smart, and stress-free, and our service is completely free to you. We’re paid by the lender, not the client, so you can rest assured our service is always in your best interest.

Get Started Today
If you’re exploring your options for business loans, SME finance, or alternative business funding, we’re here to help. Prospera Funding, empowering UK SMEs with fast, flexible finance solutions tailored to their needs.
📞 Call us: 020 8050 6446
📧 Email: enquiries@prosperafunding.co.uk
🌐 Visit and get a quote: www.prosperafunding.co.uk/contact-us
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*Disclaimer: The information in this article is for general informational purposes only and should not be considered financial advice. We are not independent financial advisors and cannot provide independent financial advice. Readers seeking financial guidance should consult with a qualified, independent financial advisor.






